Benefits of Entertainment Marketing

Production Value
Cash in on the benefits of entertainment marketing

Creates incremental sales for your brand through retail driven Hollywood themed cross promotions.
Offers exclusive “Hollywood Packages” that your company can use to award channel partners including screenings, walk-on roles, soundtracks, set visits, posters, etc.
Provides tremendous exposure for your brand through the nation’s largest advertising medium at a fraction of traditional advertising costs.
Creates sales power and sizzle from connecting your brand name with popular television and movie stars via implied celebrity endorsements.
Positions your brand as “entertainment savvy” through association with the release of specific entertainment properties.
Connects your brand with key target audiences at an emotional level, blending the credibility of media with advertising-like control over brand associations.
Ensures the millions of viewers using on-demand, TiVo and iPod programming do not inhibit our ability to reach your target audience.
Solidifies your brand’s position with key retailers by offering traffic building consumer promotions.
Reduces bottom line production costs.
Offers department heads the opportunity to re-purpose their budgets due to the tremendous cost savings of product placement marketing.
Increases production value with “real life” brands for on-camera use.
Allows department heads to focus on the production of your film versus the time consuming process of securing products and services to offset budgetary constraints.
Creates value-added advertising through co-branded partnerships with select corporations.
Connects your feature film release with key target audiences at an emotional level, blending the credibility of traditional advertising with motion picture themes.
Creates incremental ticket sales at the box office.